Feel Florence experience app: Florence off the beaten track

This resource provides an overview of the development and implementation of the Feel Florence Experience App, focusing on its role in managing tourist flows and promoting sustainable tourism in the city of Florence, Italy.

The management of crowds of tourists is a key challenge in Florence. The FeelFlorence app, developed by the city and extended to 41 local municipalities, aims to address the challenge of managing crowds of tourists in Florence, particularly in the historic centre, by suggesting unusual itineraries and providing real-time detection of crowded areas to help tourists avoid over-tourism.

This resource outlines the functionalities of the Feel Florence app, including its content management platform and mobile app connected to a BigData platform for monitoring people’s location. It highlights the upcoming functionalities, such as a new algorithm to avoid congestion in the UNESCO-protected area, more points of interest, and social media interactivity. The involvement of citizens, tour guides, and tour operators in proposing new ideas and content is also emphasised, reflecting a collaborative approach to sustainable tourism management.
It also discusses the funding sources, budget allocation, and transferability of the project.

In summary, this offers insights into the innovative approaches and collaborative efforts in leveraging technology for sustainable tourism management in Florence.

Category
Digital Transition
Source
Creative Europe, Cultural Heritage in Action, Eurocities, Europa Nostra, Architects’ Council of Europe, European Regions Research and Innovation Network
Author(s)
Language
English
Geography
Italy
Keywords
City, Cultural Tourism, Sustainable Tourism, Digital, Participation, Tourism Management, Sustainable Tourism Management, UNESCO World Heritage, Data
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